Monthly Incite
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Push your profile with our marketing and implementation service
Since joining the team a few months ago, I sense a new buzz in the air about Marketing at Incite. Our clients have been incredibly receptive to the idea of using our Marketing Implementation Service as a very cost-effective resource to help them execute their marketing strategies, new business launch and/or rebranding.
So stop putting it off. Now is the time to plan for 2010 and think afresh about pushing the profile of your business. Be honest; has your marketing been on the back-burner? Is your web site a bit tired and out of date? Is your team getting your business in front of the people who really matter? Or are you all just too busy running around in circles on the hamster wheel of life?
Do you have the marketing strategy you need for 2010?
How will you make it happen?
We can assist you with both. Let us help you with planning, writing, organizing and implementing.
By the time everyone else is getting back to work after the summer holidays, your strategy could be well under way, leaving you free to focus on other elements of the business that need your attention.
Please call to chat about how we can work together. Julia Thomas (02) 9484 5050 juliat@incitemg.com.au.
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Networking within the Incite community
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At Incite we're big on community. We see enormous benefits in bringing together our clients and business friends and contacts and you will often hear us talking about "when you join Incite, you join the Incite community". It's great to see the sparks of new potential when people meet and realize they can create exciting opportunities together.
>> Read about our October Incite Networking Lunch and find out more about our next Incite Networking Lunch on 17th February, 2010.
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Good managers the key to better business
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In a recent International survey, Australia rated sixth out of 15 in the survey of management performance. We lag behind other advanced economies, and over half our firms are outperformed by many of their competitors in India and China. There is clearly considerable room for improvement.
“Of the three areas assessed, Australia performs well in operational management, but is less strong in people and strategic management."
>> Read more about how good managers are the key to better business.
Call us to find out how Incite can help you improve your management performance.
Or visit the Department of Innovation, Industry, Science and Research for more information on management matters in Australia.
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Incite client a finalist in the recent Premier's NSW Export Awards
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Congratulations to Incite client Colormaker, a finalist in the recent Premier’s NSW Export Awards.
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Case Study - Luela
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Business Mentoring - Establishing a new brand in a challenging climate
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As a new start up business, the owners of emerging Australian fashion brand Luela have been on a steep learning curve since starting the business 18 months ago. From the beginning, they have been mentored by two of Incite’s partners who have been guiding them through the process of growing the business and learning about all aspects of setting up and running an SME. “In a very competitive market, it is reassuring for us to know that our Business Advisors work actively with us and can guide us through any problems that arise. So far, this has included trademark and legal issues, import and export considerations, production hiccups, financial control and the ever present need to drive more and more sales”.
>> Read more about Business Mentoring - Establishing a new brand in a challenging climate. |
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Partner Contributions - Mark Scott, Scott & Associates
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Monitor Solvency So You Don't Get Into Difficulties
In the current economic circumstances, business owners and managers should be monitoring their business solvency in order to avoid potential problems. Read more about the financial warning signs that your business could be in trouble and may be heading for potential insolvency.
>> Read more about Monitoring Solvency So You Don't Get Into Difficulties.
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Thoughts for the month...
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"If everyone is thinking alike, then somebody isn't thinking."
George S. Patton
"I paint objects as I think them, not as I see them."
Pablo Picasso
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If you would like to read previous newsletters or learn more about INCITE,
go to
www.incitemg.com.au
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As we recommend to all our clients to secure feedback from their customers, it is important for Incite to gain feedback from everything we do. We welcome your comments on our newsletter - particularly with regard to what you wish to see in future issues.
The Incite Team
www.incitemg.com.au
Please email us with any comments or questions you may have to
advice@incitemg.com.au
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Suite 15, 380 Pennant Hills Road, Pennant Hills, NSW, 2120, Australia P (02) 9484 5050
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